Customer Service Training: Critical Elements of Customer Service


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Today, customers expect more from companies than ever before. This course is designed around six critical elements of customer service that create a unique experience for the people purchasing your products.

While many companies promise to deliver an incredible customer experience, some are better at delivering than others. When the company lives the critical elements of customer service, they bring customers back to experience service that outdoes the competition. In order to be successful, this focus must be reinforced every day, measured, and improved upon.

This course is offered in two ways – please choose your “Delivery Method”:
1. Virtual Live Instructor-Led training (VILT) two days in duration, courseware will be provided digitally at the beginning of class
2. Online Self-Paced with 24×7 access for 30 days after purchase
Certificate of Completion provided for either delivery method.
Delivery Method

Online Self-Study, Virtual Instructor-Led (VILT)

VILT Dates

Nov 15-16, N/A

About the Instructor

Suzanne LaVoie Sammon has a Masters in Social Work with a concentration in International and Community Development from Monmouth University. She has also served in the fields of hospitality, retail/customer service, education, and marketing, including positions of management and training. Additionally, Suzanne has volunteered with the American Red Cross, her local church, and community.

She has been a contributing chapter author, as well as a guest blogger for The Missing Piece Magazine, Authors Unite, and Global Sisterhood of Empowerment. She was recently interviewed on BoldRadio Station by her publisher Heather Andrews. Suzanne loves to travel, but has a special passion for Lake George and the Adirondack region in upstate New York, which is the inspiration and setting for her debut book, Knight Shift, and future books in this series.

Learning Objectives

  • Demonstrate a customer service approach
  • Understand how behavior is contagious¬†
  • Demonstrate confidence and skill as a problem solver
  • Apply techniques to deal with difficult customers
  • Make good customer service choices¬†


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