The SMstudy® Certified Marketing Strategy Associate certification is tailored to anyone interested in knowing more about Marketing Strategy; learning about key concepts in Marketing Strategy as defined in the SMstudy® Guide and gaining a basic understanding of the Sales and Marketing framework that helps to effectively manage sales and marketing efforts in any organization. The SMstudy® Certified Marketing Strategy Associate exam will validate your basic understanding of the Aspects of Sales and Marketing. On passing the exam, you will be accredited as a SMstudy® Certified Marketing Strategy Associate. Candidates will also be awarded 10 PMI approved PDUs.This course covers the first two chapters of the Marketing Strategy courseware materials.
- Multiple choice
- 40 questions
- One mark awarded for each correct answer
- No negative marks for incorrect answers
- 30 questions must be answered correctly to pass
- 60-minute duration
- Online unproctored exam
There is no formal prerequisite for this course.
- 51 Videos of important concepts
- 2 Study guides
- 2 Chapter tests
- Glossary of important terms
- 2 Illustrative Case Studies
- 74 Test prep questions